Design Phactory |
Graphic Design is the practice or profession of designing print or electronic forms of visual information, as for an advertisement, publication, website or any other vehicle. We use both in-house graphic designers and subcontractors to ensure that our ideas are innovative and of the highest quality.
Design is often viewed as a more rigorous form of art, or art with a clearly defined purpose. The distinction is usually made when someone other than the artist is defining the purpose. In graphic arts the distinction is often made between fine art and commercial art. In the realm of the arts, design is more relevant to the "applied" arts, such as architecture and industrial design.
Design implies a conscious effort to create something that is both functional and aesthetically pleasing. For example, a graphic artist may design an advertisement poster. This person's job is to communicate the advertisement message (functional aspect) and to make it look good (aesthetically pleasing). |
